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Climate Group Luring Vegas Pokemon Go Players to Voting Event

LAS VEGAS (KXNT) – You knew it wouldn’t take long for a cultural phenomenon like Pokemon Go to become politicized. In Las Vegas, it’s happened less than a week after the meteorically popular game went live.

NextGen Climate Nevada is trying to attract young Pokemon Go players to vote by hosting a meet-up event and voter registration drive at Las Vegas’ Paradise Park Thursday evening, centered around the game. The political group wants to bring Pokemon Go players to the park and convert them into voters by planting virtual tag “lures” in the park that generate rare Pokemon characters.

NextGen Climate, an advocacy group promoting climate change concerns as a foundational voting issue, promise players they’ll find a “Poké Stop” at Paradise Park in addition to more traditional event refreshments and volunteers helping players register to vote.

Thursday’s event runs from 6 p.m. to 8 p.m.

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