What Happens Here…10 Years Later
(Las Vegas, NV) — Las Vegas’ most successful tourism campaign is celebrating its tenth anniversary.
The Convention and Visitors Authority is launching what it calls a “reimagined take” on the now-famous “What happens here, stays here” slogan, featuring three new commercials.
“What Happens Here” was launched in 2003, and helped Sin City attract nearly 40-million visitors a year.
The campaign is now in the Madison Avenue Advertising Walk of Fame.