(Las Vegas, NV) — It’s a big weekend for NASCAR fans, but it’s also a profitable weekend for the Las Vegas economy. Over the five days of races, officials expect more than 300,000 people to visit the Las Vegas Motor Speedway. The Las Vegas Convention and Visitor’s Authority estimate the will generate more than $100-million in non-gaming revenue for the local economy.
This year, the NASCAR races overlap both the Mountain West Conference and Western Athletic Conference basketball tournaments. As a result, the LVCVA predicts March to be an even stronger month than usual in term of tourism.