A Brazilian blowout, or keratin straightening, is a chemical treatment performed on the hair to make it shiny, straighter and easier to blow dry. Keratin is infused into the hair cuticle making it sleek and smooth. The stylist separates your hair into sections and applies the keratin treatment into the hair. Next, the hair is dried and flat-ironed to seal in the treatment. A keratin treatment will give hair a silky look no matter how wavy or curly the hair is, plus it reduces the time it takes to blow dry. The treatment takes about 90 minutes, depending on the length of the hair and lasts about 12 weeks. Although the cost can be a little high, from $300 to $700, many women believe less daily hassle is worth the cost.

Hypnotic Salon
3460 E. Sunset Road, Suite I
Las Vegas, NV 89120
(702) 562-4438

Hypnotic Salon is a Paul Mitchell Focus Salon that specializes in hair extensions, eyelash extensions, hair detox and keratin treatments. Hypnotic Salon is a certified provider for the original Brazilian blowout brand. The service costs $350 for short hair up to $750 for waist-length hair. You’ll walk out of this salon shaking your beautiful new locks back and forth in delight.

Square Salon
1225 S. Fort Apache Road, Suite 160
Las Vegas, NV 89117
(702) 255-7050

Square Salon is a full-service salon for men and women, providing hair, nail and makeup services. The stunning design won the 2012 North American Hairstyling Award for the Best Salon Design. Square offers keratin straightening treatments using the brands Coppola and X-Tenso, a formaldehyde-free smoothing treatment. Cost varies depending on length and texture of hair. Please visit the salon for a consultation to determine price.

Yost Salons Exclusive
8690 S. Maryland Parkway, Suite 100
Las Vegas, NV 89123
(702) 666-8900

Yost Salons Exclusive is a full-service salon providing haircuts, color, manicures, pedicures, massages and more. This family-owned business is located in southeast Las Vegas and offers both Brazilian blowouts and Japanese thermal straightening. The salon uses the official Brazilian blowout product and has a special pricing of $200 for any hair length.

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Hottie Hair
7871 W. Charleston Blvd., Suite 130
Las Vegas, NV 89117
(702) 979-4468

Hottie Hair salon is a Paul Mitchell Signature Salon. Services include haircuts, color, hair extensions and thermal straightening. Hottie Hair offers two types of straightening: Pravana and Brazilian Blowouts. Pravana is a Japanese straightening treatment that permanently straightens hair. The process costs around $600 and will have to be done a couple times a year to treat regrowth. The salon uses the original Brazilian Blowout brand for a standard keratin treatment. Price depends on hair length, so please call for a quote.

Platinum Entourage
6670 S. Tenaya Way, Suite 140
Las Vegas, NV 89113
(702) 410-5459

Platinum Entourage was the first blow dry bar in Las Vegas. Created to afford high-end services to every woman, clients can visit the salon to get “Red Carpet” ready with full makeup and hair. Clients can pick from styles on the menu or request something custom for just $35. Platinum Entourage customers can also get haircuts and Brazilian blowouts. Please call for pricing. Platinum Entourage is a certified Brazilian Blowout Salon.

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Christa Emmer is a graduate of the University of Nevada, Las Vegas in broadcast journalism. She has experience as a news writer, editor and producer in television news. Christa has been a Las Vegas resident for more than 20 years. Follow her on twitter @ChristaEmmer. Her work can be found at Examiner.com.