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Memorial Day Starts 100 Deadliest Days

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photo courtesy KXNT/Smith

photo courtesy KXNT/Smith

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(Las Vegas, NV) — When it comes to texting and driving, it can wait. That is the simple, yet vital message AT&T is sending drivers, particularly teens.

To drive home the message and to make our roads and highways safer, AT&T brought a virtual reality simulator to Las Vegas to let Green Valley students experience first-hand the dangers of texting and driving. With the 100 deadliest days for teens to be on the road* about to begin, the timing couldn’t be more critical.

The simulator is part of AT&T’s aggressive txtng & drivng program to educate drivers about the dangers of texting while driving and to make roads and highways safer.

Texting is the No. 1 mode of communication for teens – who text on average 60 times a day. One text takes your eyes off the road for an average of five seconds. At 55 mph, that’s driving the length of a football field completely blind.

Memorial Day to Labor Day are statistically the deadliest days for teens on the roads.

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