(Las Vegas, NV) – The two major political parties are targeting Hispanics in new ad campaigns. Democrats are running Spanish-language TV ads in Nevada and several other states, after the Republican Party began airing spots critical of President Obama. Both parties are using the economy as a major issue leading into the 2012 election. One out of four Nevadans are Latino, and
Obama won the Silver State in 2008, in part by winning over three-quarters of the Hispanic vote.

