(Las Vegas, NV) — Las Vegas resorts are hoping for spring break crowds and their dollars over the next several weeks. MTV’s annual spring event recently wrapped up at The Palms, with four days of poolside fun and musical concerts.
Palms owner George Maloof tells the “Las Vegas Sun” the MTV event generated better-than-expected revenues. A number of other Vegas resorts are hoping to lure college students with various hotel specials and events.
But one firm is not catering to the partiers. A spokeswoman for Caesars Entertainment claims the spring break crowd is too young for the company’s target market.